Here’s the truth: Most hair brands don’t fix hair problems — they profit from them, selling expensive shampoos, oils, and treatments that mask damage and cause buildup instead of addressing the real issue.

Burgeon is different. We’re an independent, expert-led hair wellness brand exposing the industry’s shortcuts and delivering a science-backed, systemic approach that actually works.

Founded by celebrity hairstylist Laini Reeves, who spent 30+ years repairing damage no product could truly fix, Burgeon was built to do what the hair care industry wouldn’t: solve the problem at its source. By merging clinical innovation with nature’s intelligence, Burgeon restores balance, integrity, and confidence — from the inside out.

Your hair reflects your system — your gut, your hormones, your lifestyle. If your body isn’t balanced, no topical can fix it.

Burgeon’s mission is simple: heal the system, don’t hide the damage.

Our formulations target hair, scalp, and gut health simultaneously, turning the spotlight inward so your hair can thrive naturally.

At Burgeon, we do one thing, because that’s all it takes.
One system. One solution. One ritual.Our GORGEOUS F**KING HAIR Daily Ritual is a complete two-part system that transforms hair from the inside out. We don’t sell them separately — because real transformation isn’t topical, it’s systemic. + THE NUTRIMENT, a powerful internal formula that restores balance at the source.+ THE SCALP SERUM, a topical activator that delivers nutrients where they matter most.Our handcrafted COMB & FORK complete the experience, working in harmony with the serum to boost circulation, enhance absorption, and turn daily care into a restorative ritual.